China's shovel transport machinery has entered the era of "medium growth"
China's shovel transport machinery has entered the era of "medium growth"
China Construction machinery information
Guide: China's shovel transport machinery industry takes loaders, bulldozers, and graders as its main products. After years of development, the overall technology of the products has been very mature and can fully meet the needs of the domestic market. At the same time, shovel transport machinery has long passed the production enterprises, uneven product quality, price war flooding
loaders, bulldozers and graders are the main products in China's shovel transport machinery industry. After years of development, the overall technology of the products has been very mature and can fully meet the needs of the domestic market. At the same time, the shovel transport machinery has long passed the chaotic period of many production enterprises, uneven product quality, and the proliferation of price wars. Through the further integration and development during the "Eleventh Five Year Plan" period, the market concentration has increased significantly, and the scale effect has appeared. 2012 is the key year for the country to implement the 12th Five Year Plan and promote transformation and upgrading. It is also the most severe year for the country to adhere to the principle of seeking progress while maintaining stability and making every effort to maintain growth. With the national economic growth, as a global leading enterprise in life science and material science, Royal DSM group of the Netherlands recently announced that its high-performance polyamide materials stanyl and stanyl fortii have obtained the approval of major manufacturers in the world. China's construction machinery industry has gradually made a smooth transition from high-speed growth to steady growth. There have also been some new changes and new situations in the earth moving machinery industry, The development of the industry has gradually entered the stage of "medium speed growth". Next, I will take loaders, bulldozers and graders as examples to analyze the market situation in 2012 in detail
view the market - the market operation of earth moving machinery industry in 2012
according to the statistical data of shoveling and transportation machinery branch of China Construction Machinery Industry Association, in 2012, China's 28 major loader manufacturers sold 138341 loaders, a year-on-year decrease of 27.99%. Compared with last year, the year-on-year trend of 2012 has not seen a significant recovery since it fell by 30.04% in March. The decline was further expanded in August and September, and the market is still lingering in depressed areas. In a single month, the loader sales in September were 7.13% month on month, and the decline stopped and rebounded for the first time in five months. Compared with the market trend of loaders in the past three years, there will be a "rebound" in August and September every year, which is a normal seasonal adjustment
from the perspective of enterprise sales, the sales volume of most brands decreased year-on-year. Only Shantui, Anhui Heli and a few brands such as Caterpillar and Liebherr maintained positive year-on-year growth. In 2012, Liugong sold more than 25000 loaders, followed by Lingong and Longgong, with sales exceeding 20000. In addition, 3T and 5T products are still mainstream sales products. From the perspective of regional sales, 2012 continued the regional sales trend of last year, and North China still has a large advantage. According to the statistics of the branch, Shandong, Henan, Shanxi, Hebei and Inner Mongolia ranked the top five in terms of sales in 2011, and Shandong, Henan, Inner Mongolia, Shanxi and Jiangsu ranked the top five in terms of sales in 2012. Hebei's sales volume fell by more than 4000 units, from No. 4 to No. 7 this year; Although the sales volume of Jiangsu Province decreased by more than 500 units compared with last year, the ranking still rose to No. 5
in 2012, 28 loader manufacturing enterprises exported 22926 loaders in total, with a year-on-year increase of 21.05%, accounting for 16.57% of the total sales. Among them, 2391 loaders were exported in September, with a year-on-year increase of 10.90% and a month on month increase of 11.47%. Compared with the downturn situation of the whole domestic construction machinery industry, exports can still ensure continuous positive growth, reflecting the characteristics of loaders in the export market, which are stable and cost-effective, and have been recognized by users around the world. Similar to the domestic situation, 3T and 5T products are still the mainstream export products. Except for the decline in the sales of small loaders of 1t and below, other tonnage products have increased significantly, of which the slip loaders increased by more than 200% year-on-year, with the largest increase. Among the export enterprises, the export sales volume of temporary workers reached 4105 units, and the growth rate of XCMG Special Machinery Co., Ltd. was the highest. Since 2010, the number of loader exports in China has been increasing, and the proportion of exports has also been (1). Pulse reflection method: by the 780s and the 10th of the last century, it has significantly increased, indicating that the international competitiveness of domestic brand loaders is constantly improving, and the export market plays an increasing role in driving the sales of the whole industry
according to the statistical data of shoveling and transportation machinery branch of China Construction Machinery Industry Association, the cumulative sales volume of 12 major bulldozer manufacturers in China was 7579 units in August 2012, a year-on-year decrease of 31.60%; 4602 sets were sold in the domestic market, accounting for 60.72% of the total sales at the request of customers, with a year-on-year decrease of 44 c. Fully active fixture: 82% from sample size measurement to clamping; 2977 sets were exported, accounting for 39.28% of the total sales, with a year-on-year increase of 8.68%
combined with the sales situation in 2011, the bulldozer market has been in a downward state since the sharp decline in March 2011. In January 2012, the bulldozer market finally "hit the bottom" to reach the lowest value of 460 in nearly three years. In February 2012, the bulldozer market began to "stop falling" and recover, and the year-on-year trend recovered significantly. Compared with the bulldozer market trend in the past three years, the bulldozer market sales in 2012 were flat, and there was no expected sales "peak"
from the perspective of enterprise sales, Shantui sold more than 4000 bulldozers in 2012, accounting for 62.55% of the whole market, and continued to occupy the leading position in the bulldozer market; Shaanxi Zoomlion ranks second with a market share of 7.98%; Xuangong ranked third with a market share of 7.02%. Compared with the same period last year, the demand for small horsepower products shrank significantly, with a decrease of 39.38% in the 160 ~ 170hp range. In terms of regional sales, in 2011, the sales volume of bulldozers in Heilongjiang, Jiangsu, Anhui and Shandong provinces exceeded 500; The cumulative sales volume of Guizhou, Liaoning and Hubei provinces is more than 400. Compared with the same period last year, in 2012, only Hubei Province was close to last year's sales, with 396 bulldozers sold; Shandong, Heilongjiang, Jiangsu and Henan have sold more than 250 sets in total
in terms of exports, 2977 bulldozers were exported in 2012, and the mainstream models exported are still 160 ~ 165hp products, accounting for 42.09% of the total exports, with a year-on-year increase of 8.69%. Although the year-on-year decrease is large (the export of bulldozers increased by 55.54% in 2011), it is still difficult to maintain a positive growth trend in the case of sluggish sales in the whole industry